Games Neon Bay
- Open world
- 13+
- Hours, with saves
- Opens sideways on phones
Neon Bay
an Etheria game
A 3D neon city to drive and walk, and a business empire to build. 13+.
Play free in your browser Today's challengePhone, tablet or computer. No download. Your progress saves on this device, or in your free Etheria account.
What's new
9 November 2026: A new start: buy Rosa’s diner on foot, work the counter inside a real diner, and hire your first crew. Plus real shadows and a livelier Neon Mile
About Neon Bay
Neon Bay is a free 3D open-world crime game in your browser, in the spirit of the early Grand Theft Auto games, with a business empire at its heart. You arrive in a neon coastal city with one bag and buy a diner. From there you build an empire that earns even while you're away, and take the city from four rival families.
The action is stylised: no blood or gore, rival goons see stars and fade away, and bystanders and police are never harmed. There are no real brands or cities, and no gambling. It's an Etheria original, rated 13+.
At a glance
- Genre
- Open world, business empire
- Price
- Free, no ads
- Plays on
- Phone, tablet or PC, in the browser (landscape on phones)
- Download
- None
- Account
- Optional
- Age
- 13+: stylised action, no blood
- Modes
- Story missions, businesses, turf, street races, Daily job
- Players
- 1
How to play
- Story: "Rise of the Night Shift", 18 missions in three acts, from your first diner to four boss fights.
- Businesses: 38 shopfronts, from food trucks to hotels. Work a shift yourself at first, then hire staff and handle the owner's dilemmas.
- Turf: take a family's businesses, win the turf war for its district, and beat all four bosses to become the Don.
- And more: street races, stunt ramps, side jobs, a car collection, a radio, and a Daily job that is the same for everyone.
Drive and walk the city in 3D with keyboard and mouse, a gamepad or touch. On a phone it opens in landscape by itself, even with rotation lock on.
Questions
- Is Neon Bay free?
- Yes. Neon Bay is free to play in your browser, with no download and no ads. Shards only buy looks.
- What age is Neon Bay for?
- 13 and up. The action is cartoon-like, with no blood, and bystanders and police can never be hurt.
- Can I play Neon Bay on my phone?
- Yes. On a phone it opens in landscape by itself, even with rotation lock on, and plays with touch controls. It also plays with keyboard and mouse or a gamepad on a computer.
- Do my businesses earn money while I am away?
- Yes. Businesses you own keep earning while they have stock, even when the game is closed.
More from the island
